Daily.

About Daily

Our story, mission, and the team behind the app

Our Story

Daily was born from a personal struggle with perfectionism and all-or-nothing thinking. Our founder, Alex, found himself repeatedly abandoning habit trackers and to-do lists after missing just a day or two.

The breakthrough came with a simple question: What if tasks just reset every midnight? What if we could get a fresh start every day, without the baggage of yesterday's incomplete tasks?

That's how Daily was born – with the mission to help people break free from perfectionism and build better habits through the power of fresh starts.

Founder Portrait

Our Mission

We believe that getting unstuck is just one good day away. Our mission is to help people build better habits by giving them permission to begin again.

Break Free from Perfectionism

We help users overcome the paralysis of perfectionism through daily fresh starts.

Make Habit-Building Fun

We believe that building habits should be enjoyable, not another source of stress.

Celebrate Progress, Not Perfection

We focus on celebrating small wins rather than demanding flawless execution.

Join Us

Ready to transform how you tackle daily routines? Your fresh start is just one click away.